top of page
Spools of Thread

RUN YOUR MARKETING LIKE A PRO!

You can choose between One -Time Marketing Strategy and Interim Marketing Management Services. Each service is designed to meet different business needs, providing flexibility, expertise, and actionable plans to drive growth. 

And will be completely customized to the needs of your business!

umbrella%20standing%20out%20from%20the%20crowd%20vintage%20effect%20be%20proud%20photo_edi

I will help you run your marketing operations like a pro by adopting strategic approach to it!

Nowdays market is saturated with many marketing experts focusing on just a fraction of marketing scope (visual identity and branding, digital and social media, events, promotions) promising to deliver client's instant sucess. Many small & mid-sized businesses, driven by lack of marketing understanding and aims directed to predominantly short-term gains, buy into these promises and agree to set their focus is on those operational & tactical solutions.

​

If your business objectives are of similar sort, then I am not a right address for you. 

​​

Small and mid-sized businesses most of the times don't have the resources to hire large all-in agencies or consultants to help them set their marketing foundations and formulate marketing objectives aligned with their business vision. And, if you are a small od mid-sized business,  the truth is you don’t really need an entire agency to set your business on the path to success.

What you need is the right experience, insight, and strategy that will set you on the path of succesfull marketing operations. 

​

Focus of my work is to offer more than just marketing services - full guidance and expertise to assess and define the elements that represent true foundations of a solid and sustainable marketing operations - strategy.

My tailor-made approach is established through over two decades of hands-on experience in leading, transforming, and growing some of the world’s most successful brands.

​

This experience has distilled 6 key components of Strategic Marketing Approach, used with different practices across companies and brands, to establish solid marketing fountations and set the path for their lasting success:

01

Brand Positioning & Essence

Positioning is the unique space your product/service occupies in the market. It’s the promise it makes to the customers and the core reason they should choose it over the other options in the market. 

At the heart of this posiotioning is the brand essence—the emotional core of your brand, the “soul” that connects with customers on a deeper level. It’s the feeling, personality, and values that people associate with your brand.

02

Status Quo Assesment

Status Quo Assessment evaluates your existing marketing efforts, identifying the strengths, gaps, and areas for improvement. Analysis of your market position, performance metrics, and competitive landscape gives you a clear picture of where you stand—and where you can grow.

03

Strategy (Re)definition

Whether  starting from scratch or reassessing current approach, a well-defined marketing strategy is essential for growth. Marketing Strategy (Re)definition process helps you clarify your goals, refine your messaging, and realign with market trends to stay competitive.

04

Annual Activation Plan 

An effective Annual Brand Plan ensures your brand remains focused and competitive throughout the year. They are always aligned with the key business goals, market trends, and customer needs. They assume reevant budget allocations and clear definition of indicators that serve as the checkpoints for evaluation of efficienty and effectiveness for each activity. 

05

Implementation & Monitoring

Advancement could be achieved only through continuos monitoring of business actions and evaluation of their results against objectives defined within strategic plan. 

Continuous monitoring of performance, analyzing key metrics to adjust and optimize for maximum impact are ensuring for your marketing efforts stay on track, delivering measurable results and bringing returns to your marketing investments. 

06

Team Mentoring & Capabilities Building

Key role of a successful marketing team is not to only to define & execute effective marketing strategies but also to continuosly work on advancing their skills, expanding their knowledge through market and consumers insights and building confidence to excel in a fast-paced environment.

The key to success is to customize your marketing efforts!

Depending on the current stage of your business and resources available to invest into strategic development,  One Time Marketing Strategy Services are always tailored to your needs and aim to help you deliver results as soon as possible. 

Positioning & Brand Essence

Get clarity about your offierings - what is your value proposition and why consumers should choose it over other competitors. This step is  the foundation and a "sanity check" for not only your marketing but overall business effors.

​

from 1.800 EUR (+VAT)

Strategy Formulation

A strong marketing strategy is one of the key ingredients for achieving your business goals. Set a roadmap that will provide clear guidance to your marketing efforts, ensuring consistent growth and measurable results.

​

from 500 EUR (+VAT)

Activation Briefings

A great strategy is only effective when executed flawlessly. Ensure your team and partners are aligned and ready to bring your marketing plan to life. Get my help in finalizing  the details that will ensure seamless activation across all channels

​

from 200 EUR (+VAT)

Marketing Team Set Up

Starting or expanding your marketing team? This service provides you with the assistance in the recruitment, team structure, role definition, and initial training to ensure your team is ready to drive your marketing efforts effectively.

​

from 400 EUR (+VAT)

Status Quo Analysis

Understanding where your business stands is key to identifiy opportinities

for its growth. What are the latest & anticipated trends in behaviors and attitudes of your target group, how can you get better to address them relative to your key competitors? 

​

from 500 EUR (+VAT)

Annual Brand Activation Plan

Set clear annual objectives aligned with long -term strategies. Outline key marketing tactics with relevant budget allocations that will guide you towards growth, increased brand visibility, increased relevance l and, ultimately, better sales results. 

​

from 1.200 EUR (+VAT)

Project Management

Successfully managing a marketing project requires a balance of strategy, execution, and attention to detail. This service ensures your campaigns are delivered on time, within budget, and are aligned with your business goals.

​

from 600 EUR (+VAT)

Mentoring & Workshops

This service assumers personalized mentoring, individual or team coaching and interactive workshops designed to enhance skills in the area of marketing operations, refine your existing strategies, and drive innovative thinking within your team.  

from 250 EUR (+VAT)

LOOKING FOR ONE-TIME MARKETING STRATEGY SERVICES?

BOOK YOUR FREE INTRO CALL!

Let's discover together which of my services could  be a good fit for your and how could I assist your business to drive the growth through strategic marketing efforts.

Person Looking through the Window

Interim Marketing Management

Need expert marketing leadership on a temporary basis? My Interim Marketing Management services and an engagement as your fractional CMO  provide your business with the expertize of a seasoned marketing professionals who ready to step in and take charge of your marketing efforts during periods of transition, growth, or organizational change.

​

What are your benefits:

1. Experience in Marketing Leadership
Whether your company is in-between CMOs or needs immediate guidance during a key project, our interim marketing managers are skilled in leading teams, developing strategies, and driving results. We bring years of hands-on experience to manage all aspects of your marketing operations.

2. Seamless Transition
My international and cross-cultural experience allows me to integrate smoothly into your team and operations. From day one, I will take charge of your marketing initiatives, ensuring business continuity and momentum while you search for permanent leadership.

3. Strategic Planning & Execution
Intention is not only to "keep the engine of your business running" but also to optimize your marketing strategy and implement high-impact campaigns to meet your business goals. By serving as your fractional CMO I will also perform assessments of  your current strategies and make adjustments needed to drive immediate and measurable results.
​
4. Project-Based or Temporary Fill

Whether you need someone to lead a critical campaign, oversee a product launch, or fill in while recruiting for a permanent marketing role, I would tailor my interim services to meet your specific needs. My three service packages offer you the flexibility in defining the level of support required, from light assignment to support the project to full scope support in leading your marketing agenda & representing your marketing aims with all relevant stakeholders & business partners. 

​

Why choose my Interim Marketing Management services?

  • Expert Guidance During Transition: Avoid gaps in your marketing leadership during times of organizational change.

  • Drive Momentum: Ensure ongoing marketing success without sacrificing quality or performance, even during periods of transition.

  • Immediate Expertise: Gain instant access to marketing leadership without the delay of hiring and onboarding a full-time executive.

  • Flexible & Scalable: Our interim management services are adaptable to your business size, scope, and specific marketing requirements.

​

Situations when your should consider my Interim Marketing Management service:​​

  • Your strategic marketing operations are still not established

  • You have a  gap in your marketing leadership team (capability and/or manpower) 

  • You require temporary coverage during parental or medical leave

  • You need assistance during mergers, acquisitions, or restructuring

  • You need an experienced leader for special marketing projects or initiatives

  • You seek for strategic guidance during periods of rapid growth or expansion​

​

With my Interim Marketing Management Services, you’ll gain the expertise of various project and teams led during more than 20 years of my strategic brand & trade marketing careed, leadership practices of reputable brands in big multinational companies , and stability you need to kick-off your marketing efforts or simply keep them on track, while you are getting my help to prepare your business for the future.

​

​

Interim Marketing Management

SCOPE AND DURATION OF STRATEGIC MARKETING SUPPORT MEETING YOUR GOALS

Interim Marketing Management  Bundles

Interim Marketing Management services are available in tiered packages designed to meet a range of your business needs. Whether you require full scope executive leadership or limited strategic support for a specific project, intention of these packages is to provide the optimal solution to guide your marketing efforts.

​

To maintain the high standard of quality and commitment you expect, the number of clients I work with at any given time is limited. This ensures that each of my clients receives the highest level of service and expertise.

​Given the limited availability, introduction call to discuss your needs and reserve your spot would be necessary. Based on you needs and the available capacity we will work on a solution that fits your business timeline.

Window Reflection

 BASIC  
                            Marketing 

Kick-start your Marketing!

Perfect for businesses looking for short-term support or very specific marketing expertise to tackle a key project or campaign. This package is designed for companies that need quick, tactical results or a kick-start of their marketing agenda, 

​​​​

What’s Included:

  • Up to 20 hours/month of interim marketing management

  • Focused on project-specific deliverables (campaigns, product launches, etc.)

  • Monthly progress reports and performance analysis

  • Guidance on tools and resources to enhance marketing operations

  • Remote-only collaboration

​​​​

​

​

​

​

​​

​

Ideal for quick-turnaround campaigns or to cover for temporary gaps in leadership.

​

Expected duration: 1-3 months,

depending on the size and scope of the project

​

from 500 EUR (+ VAT)
/month

 CORE  
                            Marketing 

Comprehensive Leadership

A more involved level of service, providing strategic marketing oversight alongside execution. This bundle is ideal for businesses that need a deeper marketing focus but aren't ready for or don't require a full-time marketing executive.

​

What’s Included:

  • 40 hours/month of interim marketing management

  • Strategic marketing planning and execution across multiple campaigns or channels

  • Team management support, including oversight of in-house or agency teams

  • Monthly performance reviews with detailed insights and next-step recommendations

  • Hybrid working options (remote with limited on-site availability)

​​

​

Ideal for sustained marketing efforts, with a focus on improving processes and delivering multiple campaigns.

​

Expected duration: 3-6 months,

to allow for strategic planning, execution, and performance monitoring.​​​

from 1.000 EUR (+VAT)
/month

 EXECUTIVE  
                            Marketing 

Full-fledged Marketing 

Designed for businesses that need a fully integrated temporary marketing executive. This package provides a complete marketing leadership solution, from strategy to execution, tailored to your business's long-term vision.

​​​​

What’s Included:

  • 60+ hours/month of interim marketing management

  • Full marketing strategy development, aligned with business goals

  • Hybrid leadership and integration into the executive team

  • Team development, including hiring and mentoring of in-house marketing staff

  • Quarterly business reviews and custom analytics for data-driven decision making

  • Stakeholder presentations and C-suite collaboration

 

Ideal for businesses undergoing major transformations or periods of rapid growth where a temporary CMO is required for both leadership and operational stability.

 

Expected duration: 6-12 months, for full integration and execution of long-term strategies.

from 2.000 EUR (+ VAT)
/month

Dalia Katavić, Pinkica kreative, Executive Marketing Bundle Client 

“Dunja brought expertise and experience that helped us define our marketing strategy. Her proposals for targeted campaigns led to better sales results, and the implementation of activities now is much easier that the communication and collaboration with partners is handled by someone experienced, who speaks the language of the field.”

LOOKING FOR INTERIM MARKETING MANAGEMENT SOLUTION?

BOOK YOUR FREE INTRO CALL!

Let's check together your marketing management needs and define the optimal interim package that will support your business and  marketing efforts. 

bottom of page