Knowledge & practices of the big in the service for the growth & success of the small businesses.
Executive marketing management, brand essence & positioning, strategies for activation and consumer engagement are not solely the privilege of the large companies with huge budgets.
No matter if your are small or mid business, I will help you run your marketing operations like a pro!
Knowledge, skills, insights and practices used by major multinational companies in their daily operations are available to you as my One-Time Marketing Strategy or Fractional CMO/Interim Marketing Management Services.
​Advance your business operations and hire a marketing executive expertize without the cost of additional headcount!
Hire a marketing and brand strategist as the fractional Cheif Marketing Officer (CMO) to leverage the knowledge and skills gathered over 20 years of executive roles' international career with reputable multinational companies and enhance your business operations & results!
Some of the ways I can help your business as a fractional CMO:
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POSITIONING & BRAND ESSENCE
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STATUS QUO ANALYSIS
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BUSINESS & BRAND STRATEGY FORMULATION
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IDEATION & BRAND ACTIVATIONS
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DEVELOPMENT OF BRAND/MARKETING PLANS
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BRAND ACTIVATION CONCEPTS
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IMPLEMENTATION MONITORING & ANALYTICS
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MENTORING & DEVELOPMENT OF MARKETING COMPETENCES
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Hello, I'm Dunja – your new executive marketing director, also known as a Fractional CMO.
My goal is to leverage my many years of experience and knowledge to help businesses develop their marketing strategies and competencies, thereby improving business results and ensuring consistency in their market presence.
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How do I achieve this?
By analyzing the status quo and evaluating the effectiveness of past market initiatives, especially in the context of marketing activities.
By defining your market positioning and the unique value that your product/service offers in catering the consumer needs.
By developing brand and marketing strategies and translating them into concrete programs and activities within an annual marketing plan.
Monitoring implementation and analyzing effectiveness ensures a "learning loop" and maximizes the return on marketing investments.
I can also represent your company in negotiations with external partners and suppliers. Additionally, I serve as an internal mentor and coach, with the goal of developing the marketing competencies and skills of your team.
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TAILORED STRATEGIC SERVICES
YOU ARE ...
Owner/CEO of a small or mid-sized business
You are aware that you need to increase marketing efforts and you think marketing is much more than just the posting on social media?
Owner of a small business or family farm
You want to better understand the market and consumers, strengthen your competitive advantages and chances for market success?
Marketing/ Sales Manager in a large company
You want to infuse fresh perspectives to your projects and innovate with new approaches to market challenges and innovation?
THE KEY TO SUCCESS IS A CUSTUMIZED APPROACH!
Depending on the current stage of your business and resources available to invest into strategic development, my One-Time Marketing Strategy or Interim Marketing Management Services are always tailored to your needs and aim to help you deliver results as soon as possible.
CLIENT'S EXPERIENCE
"Exceptional professionalism and expertise. I would highlight Dunja's ability to understand the specific needs of our business and her adaptability.
Thanks to her outstanding communication skills, she quickly established effective collaboration with our team and always
keeps them well-informed and motivated."
Dalia Katavić, Pinkica kreative, Luxury Jewelry & Arts